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My resolution (and why I fired my R&D partner)
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Hi Reader, Happy New Year. I’m kicking off 2026 with a major fix. My resolution for the year is simple: Maximum long-form video quality. But getting there required a tough decision. I ended 2025 by "firing" my R&D consultant. The Backstory: For months, I was getting increasingly frustrated with our remote video quality during stress tests. Short clips were fine, but longer-form interviews would eventually lose fidelity. My AI assistant at the time insisted the problem was our internet connection. I wasted weeks chasing that solution. It failed every time. So, I switched partners. I asked a new AI model to review the exact same setup. They immediately flagged the one thing the previous model ignored (and even recommended): The Hardware. The diagnosis? It wasn't the connection. It was the heat. 🔥 The previous phones were throttling performance to stay cool during those marathon sessions. We were debugging the network when we should have been checking the thermometer. The Fix: I listened to the new guy, and I’ve completely overhauled the fleet. I’m currently bench-testing our new vidKit v3.1 units (pictured below). They are now powered by workhorse phones that have been blowing through my stress tests all morning. The Result (So Far): Rock solid. The heat throttling is gone, the resolution stays sharp, and the frames don't drop. What this means for you: Whether you need a kit for a high-stakes client testimonial or a week of creating your own course content, you can do it at top quality. If you want to book a new and improved, "stress-tested" kit for this quarter, reply and let’s get it on the calendar. Simple. Portable. Professional. Neil |
Strategic video that speaks your client’s language
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Hi , Booking a crew. Finding a quiet location. Blocking out half your day. Traditional video shoots can be a massive drag on your calendar. When Mia Moreno of USC’s Office of Research and Innovation needed to capture founder success stories leading up to a massive 300-person event, she didn't have hours to spare managing a camera crew. So we used the vidwheel remote workflow instead. Mia says it best: You don't need to sacrifice days in your schedule to get high-impact video assets. We make...
Hi Reader,A testimonial is just a performance. Right? You set up the camera, you ask the client to say nice things, and you put the prettiest quote on your website. But what happens when the client says something you didn't want to hear? "The product is amazing, but honestly, the onboarding process was incredibly confusing." Through the lens of a traditional testimonial, that quote is a mistake. It gets left on the cutting room floor. But for a business owner? That quote is pure gold. It is...
Hi Reader, I had two conversations yesterday that touched on the exact same point. A lot of companies feel behind because they don't have a massive marketing plan. Funnels, ad buys, SEO. But for most of us, honestly? That's fine. If you don't have a complex strategy, the fix is actually right in front of you: Your current best clients. You don't need a complicated strategy or a massive ad budget if you have a current client explaining exactly how you improved their business. But you can't...