NY to Florida @ 1,288 mph


Hi Reader,

What would you do with an extra few work days this week?

Often, remote video campaigns are constrained by a tough trade-off:

  • Option A: Send your team to burn days traveling for a 20-minute client interview.
  • Option B: Break out a laptop webcam and hope for the best - saving travel time, but sacrificing the brand's visual standard.
  • Option C: Teleportation (sort of).

On the same campaign I referenced last week, our client needed to capture two interviews in a single day.

One little hiccup: the subjects were 1,200 miles apart, and neither was in her home market.

Time for Option C:

  • 11:00 AM: The first shoot was in New York. The client logged into our virtual studio from their own desk, conducted the interview, and signed off.
  • In-between: Whatever they want.
  • 1:00 PM: Logged back in to conduct Interview #2 in Florida.

Sooo, not quite teleportation, but if you wanted to execute those two interviews in person, you'd be zipping from NY to FL at a cool 1,288 miles per hour.

Because our pre-configured vidwheel vidKit v3.1 was shipped directly to each subject's desk, the technical setup was completely taken care of - 2-camera 4K resolution, lighting, and upgraded audio.

That’s 100% creative control over two interviews, 1,200+ miles apart, in a single day.

Zero hours lost to the airport and depending on how you calculate travel overhead, they gained 4 to 5 days back to focus on strategy, asset direction, and billable work.

When you stop moving people and start deploying smart tech, your creative team gets superpowers . . .

. . . like teleportation (sort of).

A quick question for your team this week:

What could your business look like if you unlocked just one out-of-market client for video work this month? How about one per month?

If you have an upcoming project or a client story outside your local market, hit reply and let me know where they're located. I'd love to talk about how to make it happen without anyone getting on a plane.

- Neil

Strategic video that speaks your client’s language

Join the list and get behind-the-scenes insights, real client examples, and the latest on rootThread videos - our AI-assisted video process built to uncover messaging that moves.

Read more from Strategic video that speaks your client’s language
vidKit v3.1

Hi Reader, It's not just about you - it's about them. Sometimes the biggest hurdle in getting high-quality video content, whether it's employee stories, leadership updates, or client spotlights, isn't your budget. It's subject hesitancy. When you ask a busy executive, subject-matter expert, or team member to appear on camera, they are usually dreading two things: Camera Anxiety: The glare of bright studio lights, a lens in their face, and the pressure of being put on the spot. The Office...

2 camera, 4k interview capture.

Hi Reader, We are about to wrap a fun project: 14 video shoots at different locations across 3 states. Normally, coordinating something like this is a nightmare. You either pay to fly a video crew all over the country, gamble on local freelancers, or settle for a Zoom recording and just accept the bad laptop audio and pixelated video . . . or some hodgepodge of all three. Our client took a different approach. They chose quality, simplicity, and hours back in their day. We deliver consistent,...

Remote shoots with the vidhweel vidKit v3.1 save time.

Hi Reader,A 20-minute client interview should never burn your agency's billable hours on administrative logistics.Ask any account manager why voice-of-customer projects get delayed, and you’ll find the exact same bottleneck on both sides of the table: The Agency Drag: Your team burns high-value hours chasing calendars, coordinating vendor availability, and managing back-and-forth email chains. The Interviewee Drag: A busy executive refuses to lose half a workday - or deal with a film crew...